Friday, August 31, 2012

Unnecessary thing to sell to anyone



On the website of the National Business Network read an interesting story of how the American inventor Robert Wagstaff, the creator of the brush to clean the tongue Orabrush, was able to promote your business just because of the video on Youtube.

Sweeper yazykaSnachala he just created a website and it was trying to sell his brush. Sales were sluggish - about 30 units a month (probably not want to hurt this thing home.)

In 2009, he turned to a consultant Jeffrey Harmon, one for $ 300 has hired screenwriter for $ 100 - for a movie actor, for $ 50 - rented a camera for a few days. And removed the video, telling how Wagstaff invented brush language helps to get rid of bad breath. That's the same video:

I had to spend another $ 1,000 on promotional video on the YouTube. But it was worth it. Clip Shot scored 900,000 hits in its first week and once helped sell 10,000 brushes (now has over 17 million views).

That is interesting. Businessman offered one brush for free (excluding shipping costs), but only to those who subscribe to his Facebook group or become a subscriber of Twitter-channel and subscribe to his YouTube channel:

Subscribe to YouTube channel in exchange for free brush



   


Thus exchanging free brush on one subscriber to Facebook or Twitter + acquiring one subscriber on YouTube. This encouraging further promotion project Orabrush on social networks.

Today, a businessman - one brush seller - every week puts on his new video channel movie about his brush - he got up, 101 movie, which have a total of more than 47 million views!

No wonder, then, that for two years he has sold over a million of their brushes for language (and in fact, he will not use YouTube, perhaps he would have had to close his business.)

We also have sites appear one good (Western-style), for example, megasonex24.ru - promoted in Russia product of the same series of oral hygiene - ultrasonic toothbrush Megasonex:

No comments:

Post a Comment